Promotional Flyer
In order to promote the hiring of their first coach, CrossFit No Quarter planned to photocopy a sheet of simple text at the local copy shop. I created this flyer in its original form, contracted the printing, and demonstrated that this could be done more cost effectively than their original plan. Though I was under a tight deadline, I created the second version to address some simple issues with the draft.
Flyer 1
Original CrossFit No Quarter Flyer
Special attention was paid to ensure that when the front covver was opened, the inset flap complimented the interior of the flyer in a way that made them look continuous.I designed the flyer to also be re-usable for future coaches by simply replacing the BIO of the coach on the inset panel.
Flyer 1 - Interior
Flyer 1 - Exterior
Flyer 2
Final CrossFit No Quarter Flyer
With significant changes to the body copy, I created this second layout at the last minute to address a couple of issue I found in the first flyer. I made sure that the first flyer was ready for press and proposed these changes at the last minute to show my commitment to the project. The client ended up selecting this version and the final output came out great.
Flyer 2 - Interior
Flyer 2 - Exterior